Last week, Bam Marley released the official video for his song ‘Beyond’, which implements multi-dialects and a definitive hook style. Although, the name of the song is ‘Beyond’; I presume that’s what he says during the chorus, it sounds like he could also be saying his name “Bam”. His delivery isn’t fine-tuned, but it could become something innovative, down the road, if directed and developed. It’s so strange yet satisfying that I thought it was an onomatopoeia during my first listen.
Aside from the new artist figuring out what will work best to make him stand out from the pack if you’re wondering about the derivation of his name, it is authentic. He’s the grandson of the late music icon, Bob Marley. Straying away from the traditional sound of his grandfather and his children, Bam Marley seems to sculpt/create what he feels best to him at this moment. In the least bit, it is attractive, and I look forward to seeing how this develops in the future. Watch the abstract visual below for ‘Beyond’.