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LVMH and Rihanna change focus, pause production on Fenty fashion house

In a report today by Business of Fashion, LVMH announced that it will close Rihanna’s Fenty fashion house. Stating that “the ready-to-wear label’s high-end prices weren’t a match for Rihanna’s broad fan base.” Instead, the larger-than-life fashion brand will continue to invest in her “hit lingerie line”. Read the full report on the Business of Fashion website via this link.


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