UltraLoveForce Lands Licensing Deal With Heartbreakers Club at Nordstrom
In August, we featured this gifted Seattle-based producer UltraLoveForce via The Beat Series, and now, he’s working with Nordstrom on something really cool. Watch the awesome visual campaign below, which features his music:
[youtube=://www.youtube.com/watch?v=THiQ3fNggzA&h=315]
[quote]When every couple is celebrating eternal love, or something like that today, the fine folks at Nordstrom are opening up a new shop-in-shop that celebrates the heartbreakers out there. If you think about what rebel style hall-of-famers like James Dean, Steve McQueen and Brando would wear today, chances are you’ll find it in director of creative projects Olivia Kim’s latest Pop-In for the Seattle-based retailer. Tried-and-true badass staples like Schott Perfecto jackets, Levi’s 501s, and Nike Air Force 1s share digital shelf space with advanced streetwear from Hood by Air, new American sportswear by Mark McNairy, and even BLK DNM tees. The shoppable mix does an impressive job mirroring menswear’s current classic-meets-cutting edge obsession. Heartbreakers Club is also your exclusve go-to for magazine-phobic rapper Drake’s expanded OVO (October’s Very Own) line as well as a place to find the recently resurrected Deth Killers of Bushwick. We’re picking our five favorites from the loaded-up shop above, and to get you into the Heartbreakers Club spirit, have a look at a quick, moody clip featuring dancer Matt Drews and graffiti artist Jesse Brown after the jump. —GQ[/quote]
