GRUNGECAKE

Tag: SoundCloud

  • SoundCloud launches merch store, artists keep 100% of profits

    [media-credit name=”Photo: Courtesy of publicist” width=900 align=”center”]SoundCloud logo[/media-credit]

    According to recent news in music, SoundCloud plans to allow artists to design and sell custom merchandise; and keep one-hundred percent of the profit. How is it a sustainable business model or why would a business like SoundCloud want to do this for independent artists? Perhaps to drive more traffic to its platform and regain the trust of older artists, and the new generation. So, what’s the catch? The artist has to have a subscription to the company’s Next Pro programme which costs $99 per year, dwelling in North America (America/Canada) or Europe and own 100% of their merchandise rights. You’d want to be independent to take full advantage of this opportunity,

  • GRUNGECAKE team stops by SoundCloud’s New York HQ with GRAMMY U mentee

    In February, the GRUNGECAKE team stopped by SoundCloud’s with Recording Academy’s GRAMMY U mentee Aryana. There, she had the opportunity to speak with Albert, also known as AC. AC on this visit, shared with Aryana a little about himself, his previous work with Def Jam, and his role at SoundCloud.

    GRAMMY U mentee Aryana

    The conversation covered a range of topics, including artist development, playlisting, and ways to monetize music on SoundCloud. Aryana, a developing artist, had the opportunity to play some of her original music for those in the room.

    Aryana also had the opportunity to meet and take a picture with Phantogram, who happened to be in the building that day.

    Brandon Wint, contributor at GRUNGECAKE
    Frank Morales, photographer and contributor at GRUNGECAKE
    GRAMMY U mentee Aryana and Richardine Bartee, CEO of GRUNGECAKE/GRUNGECAKE Records