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Tag: Kendrick Lamar

  • Kendrick Lamar to hire 500 crew members for Super Bowl LIX Halftime Show

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    Kendrick Lamar, set to headline the Super Bowl LIX halftime show on February 9, 2025, at the Caesars Superdome in New Orleans, is seeking to hire 500 paid crew members for his performance. The recruitment drive offers a unique opportunity for individuals to participate in one of the most-watched live events globally. Whilst specific roles have not been detailed, positions are expected to encompass various aspects of the production, including stage setup, choreography assistance, and technical support. Interested applicants are encouraged to apply through the official channels provided by Lamar’s team.

    This initiative not only underscores Lamar’s commitment to delivering a memorable performance but also provides significant employment opportunities within the local community. As anticipation builds for the halftime show, fans and participants alike look forward to a dynamic and engaging spectacle.

  • Drake dismisses lawsuit against Universal Music Group and Spotify

    It looks like the lawsuit against UMG and iHeartRadio remains active.

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    Drake has officially withdrawn his legal petition against Universal Music Group (UMG) and Spotify concerning Kendrick Lamar’s diss track ‘Not Like Us’. The petition, filed in November 2024, accused UMG and Spotify of artificially inflating the song’s popularity through methods like bots, undisclosed payments, and biased recommendations, alleging violations of the Racketeer Influenced and Corrupt Organizations Act (RICO) and deceptive business practices. UMG and Spotify denied these allegations, asserting that fans determine music popularity. Whilst Drake has retracted this specific petition, a separate legal action against UMG and iHeartRadio, alleging defamation and pay-to-play schemes, remains active.

  • Taylor Swift rumoured to feature on Kendrick Lamar’s highly-anticipated next album

    According to the trending news online, Taylor Swift is rumoured to feature on Kendrick Lamar’s forthcoming album. Transparently, we do not have any inside information about what’s been swarming on the internet. If the globally recognised American recording artists do, it would be a reunion (of sorts). If you recall, the pair collaborated in 2014 on the American superstar’s track ‘Bad Blood’ from her incredible album ‘1989’ (originally). Let’s stay tuned to see if the two will release the alleged record or collaborate next year. It would be interesting to see if Kendrick Lamar releases his highly-anticipated album ahead of the Super Bowl or afterward.

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  • Kendrick Lamar to perform at Apple Music Super Bowl LIX Halftime Show in 2025

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    Today, Roc Nation, Apple Music, and the NFL announced Kendrick Lamar will perform at the Apple Music Super Bowl LIX Halftime Show at The Caesars Superdome in New Orleans, Louisiana on Sunday, February 9, 2025, airing on FOX.

    “Rap music is still the most impactful genre to date. And I’ll be there to remind the world why. They got the right one.” – Kendrick Lamar

    “Kendrick Lamar is truly a once-in-a-generation artist and performer. His deep love for Hip-Hop and culture informs his artistic vision. He has an unparalleled ability to define and influence culture globally. Kendrick’s work transcends music, and his impact will be felt for years to come.” – Shawn “JAY Z” Carter

    “The Apple Music Super Bowl Halftime Show is a celebration of the music we love and the incredible artists who make it, all on the world’s biggest stage. Apple is thrilled to bring this show, starring the absolutely incomparable Kendrick Lamar, to fans worldwide with Apple Music’s industry leading Spatial Audio quality along with tons of exclusive videos, interviews, playlists and so much more across Apple Music.” – Oliver Schusser, Apple’s Vice President of Apple Music, Apple TV+, Sports, and Beats.

    “Few artists have impacted music and culture as profoundly as Kendrick Lamar. Time and time again, Kendrick has proven his unique ability to craft moments that resonate, redefine, and ultimately shake the very foundation of Hip-Hop.” – Seth Dudowsky, Head of Music at the NFL. “We’re excited to collaborate with Kendrick, Roc Nation, and Apple Music to deliver another unforgettable Halftime Show.”

    Multi-platinum, GRAMMY and Emmy award-winning artist and co-founder of creative imprint pgLang, Kendrick Lamar, has achieved massive critical and cultural success since his debut album ‘Good Kid, MAAD City’ released in 2012. Since its release, Lamar has accumulated seventeen GRAMMY wins, and became the first non-classical, non-Jazz musician to win a Pulitzer Prize for his 2017 album ‘DAMN’. Lamar’s latest album ‘Mr Morale & The Big Steppers’, was released in May 2022. In April of this year, ‘Like That’ by Future, Metro Boomin, and Kendrick Lamar spent three weeks at #1 on the Billboard Hot 100 and in June, Lamar’s record-breaking, ‘Not Like Us’ spent two weeks at #1.

    Creative Direction for Lamar’s performance will be provided by pgLang.

    The Apple Music Super Bowl LIX Halftime Show telecast will be produced by DPS with Roc Nation and Jesse Collins serving as executive producers, and Hamish Hamilton serving as director. Roc Nation will also serve as the strategic entertainment advisor of the live performance.

    Apple Music’s multi-year partnership with the NFL and Roc Nation brings together the Super Bowl Halftime Show — the most-watched musical performance of the year — with Apple Music, which celebrates musicians, songwriters, producers, and fans, and offers the world’s best music listening experience with a catalogue of over one-hundred million songs and immersive sound powered by Spatial Audio. Apple revolutionised the music experience with iPod and iTunes and continues the award-winning tradition with Apple Music.

    Earlier this year, The Apple Music Super Bowl LVIII Starring Usher became the most-watched halftime performance of all time and garnered three 2024 Emmy nominations, including Outstanding Variety Special (Live). In 2023, The Apple Music Super Bowl LVII Halftime Show Starring Rihanna scored five Emmy nominations, taking home two, including Outstanding Directing For A Variety Special, a first in Super Bowl Halftime history. In 2022, Super Bowl LVI Halftime Show Starring Dr Dre, Snoop Dogg, Eminem, Mary J Blige, and Kendrick Lamar garnered five Creative Arts Emmy nominations. The critically-acclaimed performance won three Emmys, including Outstanding Variety Special (Live), a first-ever for the show.