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After launching the Creator app in February 2022, music streaming platform Audiomack adds a new feature called ‘Connect Tab’, which lets artists send direct messages to all their followers.
This new feature lets artists:
- Announce new music or content
- Tell fans the story behind the music (liner notes, thank yous, etc.)
- Reinvigorate a promotional campaign
- Start an AMA to answer or ask the fans a question!
- Thank fans for supporting their work
This free, first-of-its-kind feature provides the ability to communicate with fans easily and at scale. For fans, a follow now means more—follow your favorite artists so you don’t miss a message.
Creators can send messages via the desktop or mobile web by clicking the messages icon in the top right-hand corner. However, utilizing the Creator App is recommended to take full advantage of the feature.
