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Dynamic SA duo B3NCHMARQ release visual for ‘New Friend$’ featuring A-Reece: Watch

B3NCHMARQ, the South African heavyweights, drop another smooth visual to compliment their latest album, ‘Power Trip’. It’s a classic music video, which shows them posted up in front of a gas station and riding around with the homies. Fellow rappers, Ex Global and Thato Soul also make a cameo appearance. Interestingly enough it’s shot in Pretoria, South Africa. I would’ve definitely enjoyed seeing more of the area and less of the gas station, but that doesn’t take away from the music. The song feels like a celebration after cutting through the bullshit, fake people, and hardship. I have a deep appreciation for the sampling of Denzel Washington’s speech in ‘Training Day’ at the end of the song.

Took a lot of blood, sweat, tears to make it here
And it’s gon’ take a lot to make me disappear, yeah
Had to cut a couple loose ends
All this money, only thing I can’t afford is making new friends (Yeah)


Written by Jeffrey Deon Chambers

Jeffrey Deon Chambers is a 23-year-old photojournalist and visual artist from Queens, New York. Since a young one, he developed a knack for writing and a limitless love for music. His ears know no boundaries. From the enticing vocals of Andrea Bocelli, to the genius production from the fingertips of MF DOOM, Deon constantly finds himself inspired. Aside from music and visuals, Deon is a movie enthusiast and foodie.