Your cart is currently empty!
Category: Business
-
Afreximbank supports Angolan partners to drive industrialisation and boost food security
Afreximbank is arranging the required debt funding in its capacity as Mandated Lead Arranger and is also supporting the equity raise as one of the Financial Advisers
[media-credit name=”Courtesy” width=900 align=”center”]
[/media-credit]African Export-Import Bank (Afreximbank or “The Bank”) and Amufert SA announced that they have signed terms for a USD 1.4 Billion facility to support the establishment of a fertiliser plant in Angola. Afreximbank is arranging the required debt funding in its capacity as Mandated Lead Arranger and is also supporting the equity raise as one of the Financial Advisers through its Advisory and Capital Markets unit. Other strategic sponsors of the transaction are the OPAIA Group and Sonangol Natural Gas (Sonagas).
The fertiliser plant which will be located in Soyo, a mineral-rich part of Angola with easy access to natural gas, energy, water and a commercial port, will serve to boost industrialisation, provide increased food security and position Angola as the food basket of the region.
In an ever-evolving and often volatile world of trade, local fertiliser production will help mitigate shortages caused by supply chain disruptions and rising prices. It will also reduce the huge foreign exchange expenditure that Angola is currently incurring from the importation of fertilisers. Additionally, the plant is expected to create approximately 4,700 jobs, 3,500 of which will be during the construction phase and 1,200 jobs when the plant is operational.
While speaking at the signing ceremony, Prof. Benedict Oramah, President and Chairman of the Board of Directors at Afreximbank, said: “As we witness the signing of the terms of the USD1.4 billion Project Finance Facility with Amufert SA, I would like to thank the Government of Angola, in particular, His Excellency Joao Lourenco, President of the Republic of Angola, for the support provided to the Project and his overall desire for resource-based industrialization in Angola.”
He added: “This Project was conceptualized in the wake of the Ukraine crisis which brought about a shortage of grains and fertilisers in Africa, with the attendant implications for food security on the continent. The challenge of depending on traditional supply markets outside the continent for our food security needs was laid bare for all to see. This is why projects like the one we are signing today, should be supported not just in Angola but across the continent. This is exactly why, at Afreximbank, we are fully committed to supporting the fertilizer plant.”
Mr Agostinho Kapaia, the Chairman of OPAIA Group said: “This project would not have come to life without the invaluable collaboration between the OPAIA Group, Sonangol and the African Export and Import Bank (Afreximbank), to whom we express our sincere gratitude, in the person of His Excellency Professor Oramah. Your strategic and unconditional support has been crucial to the materialization of this project.”
He added: “Partnering with Afreximbank not only facilitates our journey but also reflects trust and a shared vision of a promising future for Africa’s development initiatives.”
-
Mars Food and Nutrition expands portfolio with the launch of Ben’s Original Street Food
[media-credit name=”Mars, Incorporated” width=1000 align=”center”]
[/media-credit]Ben’s Original, proudly part of Mars, is expanding its portfolio and launching its latest innovation, Ben’s Original Street Food, taking the industry leader in rice known for its side dishes to the centre of the plate. This new range of entrées is now available across North America in four delicious, bold flavours. And for a limited time, United States fans have the chance to win a Ben’s Original Street Food lunch delivery right to their doorstep, plus, they can enter to win a grand prize trip to New Orleans for a unique culinary experience.
The Ben’s Original Street Food innovation delivers convenience and is the perfect solution for those days when you’re short on time but you’re craving a tasty and flavour-packed dish. Ready in just ninety seconds in the microwave, each bowl of Ben’s Original Street Food is bursting with mouthwatering flavours that transport your taste buds around the world. These convenient and delicious options are packed with fibre and protein, making them the perfect satisfying dish for busy schedules. They are also a versatile choice for lunches, quick dinners and late-night cravings.
- Ben’s Original™ Street Food Jamaican Jerk Style Red Beans & Rice with Chicken: A bold jerk flavour with chicken, long grain rice, vegetables, red kidney beans and jerk seasoning in a hearty bean and rice bowl.
- Ben’s Original Street Food Gumbo with Chicken Andouille Sausage: A comforting gumbo stew with zesty chicken andouille sausage, long grain brown rice, tomatoes, celery, okra and peppers.
- Ben’s Original™ Street Food Fried Rice with Vegetables: A delicious rice bowl with savoury soy sauce, long grain rice, and vegetables including carrots, corn, peas and red bell peppers.
- Ben’s Original™ Street Food Bean & Rice Burrito Bowl: Mexican-inspired flavours in a hearty bowl with long grain rice, corn, black beans, poblano peppers and tomatoes.
“We are excited to introduce our newest innovation that responds to the changing needs of consumers”, said Angie Madigan, Vice President of Marketing at Mars Food & Nutrition North America. “With Ben’s Original Street Food, we are offering delicious meals that suit their fast-paced lifestyles. This innovation puts Ben’s Original at the heart of the plate, not just the side. We are increasing our presence at retail stores.”
According to Square’s Spring 2024 Quarterly Restaurant Report, “Midday food spending has decreased 3.3% nationally compared to 2019.” To reinforce the importance of a delicious workday lunch and celebrate the new Ben’s Original Street Food, the brand is inviting all busy fans to replace their sad lunches with a delivery of Ben’s Original Street Food right to their doorstep.
Starting today at 11 AM EST, Ben’s Original will be delivering its new Ben’s Original Street Food product in real-time to select fans in New York, Los Angeles, and Chicago to their homes or workplaces until 6 PM EST, or while supplies last. Fans across the United States. who aren’t located in these cities will also have a chance to receive samples via mail. For a chance to receive a Ben’s Original Street Food entrée by delivery or mail, fans can submit details about their bland and boring lunches by visiting this link or by checking out @bensoriginalusa on Instagram.
Participants will also have the opportunity to enter for a chance to win a grand prize trip to New Orleans for a memorable culinary experience. While in New Orleans, the winner and a guest will be able to participate in a New Orleans Food Tour in the French Quarter where their tastebuds can explore a variety of local fare and flavors. Fans can simply snap a picture of their Ben’s Original Street Food entrée and share it on their Instagram, tagging @bensoriginalusa and using the hashtag #BensOriginalStreetFoodSweepstakes for a chance to win the grand prize.
Investment in this new range of ready meals is part of an exciting next chapter for Mars Food & Nutrition and its mission to enable healthier and more flavourful eating to become part of people’s daily lives. Mars Food & Nutrition is redefining the future of eating and accelerating its growth to support a world where more people can access healthy and tasty food.
By investing in innovation across its brand portfolio, Mars Food & Nutrition has brought award-winning new products to consumers’ plates, including Ben’s Original™ Plant Powered, Ben’s Original™ 10 Medley and Ben’s Original™ One Pan Creations. It has also been acquiring fast-growing trailblazing businesses such as Kevin’s Natural Foods, a nutritious meal company helping to empower even the busiest people to eat clean without sacrificing flavour.
Ben’s Original Street Food comes hot on the heels of the launch of the brand’s new cupboard-ready meal range in the United Kingdom, including Ben’s Original Lunch Bowls, a healthy range of tasty grain and vegetable bowls that can be enjoyed hot or cold, and Ben’s Original Favourites, a range of ready to eat, delicious rice-based dishes with familiar flavours from popular meals across the world.
-
EMPIRE partners with León Y Sol Tequila
[media-credit name=”Courtesy” width=1000 align=”center”]
[/media-credit]EMPIRE, the largest privately held vertically integrated independent record label, publisher, and distributor in the United States, has entered a multi-year strategic partnership and taken an equity stake in León Y Sol Tequila to bring music and the spirit of innovation together. The partnership debuted at EMPIRE’s annual brunch in celebration of the 2024 BET Awards and together the powerhouse label and rich tequila brand aim to amplify the creative community and cultural initiatives.
EMPIRE was founded in San Francisco by Ghazi in 2010 as an alternative to the major label ecosystem and was quickly regarded as a tastemaker in the industry. Today, the label is a global force leading the charge across music, creative, a forward-thinking business model, and technological advancements based on consumer behaviour.
León Y Sol was also founded in San Francisco making this collaboration seamless. It is a premium tequila brand crafted with traditional Mexican techniques and a modern twist, appealing to sophisticated consumers who appreciate quality spirits. With its smooth taste and elegant packaging, León Y Sol represents the new wave of luxury tequila brands, where a progressive liquor is born of ancient technique and the extraordinary influence of terroir. The product is available in 3,500 US outlets and online at leonysol.com.
EMPIRE Founder/CEO, Ghazi, says: “EMPIRE and León Y Sol share a passion for creativity and community. Together we aim to celebrate our city’s vibrant culture and spirit by blending together the best of music and tequila for an unforgettable experience that brings people around the world together.”
Alexandra Moore, EMPIRE’s Chief Business Officer, says “This partnership represents an exciting opportunity to build a distinguished brand in the tequila industry. Together, we are poised to redefine the market and deliver an unparalleled experience to our customers.” Moore will also be joining León Y Sol’s Board of Directors as part of the transaction.
The Mahamat’s, founders of León Y Sol, say, “Tequila and music are about pushing boundaries and creating unforgettable moments. Our partnership with EMPIRE is a game-changer. Together, we’re not just blending spirits; we’re blending cultures and smashing expectations. We’re set to ignite a revolution in the tequila world, as we take bold steps to deliver unique, exhilarating experiences from the San Francisco Bay Area to beyond. This is just the beginning.”
In the spirit of celebration and commitment culture, EMPIRE and León Y Sol offer a premium experience just in time for summer. Stay tuned for more elevated experiences to come that will suit every community from The Bay to the corners of the globe.
-
Tom Petty’s estate signs global deal with Warner Chappell Music
The deal includes for decades of the artist’s iconic songs like ‘Free Fallin” and many more
[media-credit name=”Photo: Courtesy of Warner Chappell Music; Mark Seliger” width=600 align=”center”]
[/media-credit]Tom Petty’s estate and Warner Chappell Music (WCM) announced the signing of a new worldwide administration deal for the late Rock icon’s storied music catalogue today. The milestone agreement includes the vast majority of songs written by Petty throughout his lifetime, including enduring hits such as ‘Wildflowers’, ‘Free Fallin”, ‘Learning to Fly’, ‘Refugee’, ‘Here Comes My Girl’, ‘I Won’t Back Down’, ‘The Waiting’, ‘Don’t Come Around Here No More’, ‘Mary Jane’s Last Dance’, ‘Runnin’ Down A Dream’, and dozens more. The pact encompasses Petty’s work with the Heartbreakers and as a solo artist.
“We’re looking forward to this new partnership with the team at Warner Chappell, as we expand the reach of Tom’s iconic song catalog. This partnership will open the door to new licensing opportunities and serve to introduce his music to a new generation across the globe,” the Petty Estate shares. “We’re excited for this new chapter of growth, and the preservation of Tom’s legacy both at home and abroad. We look forward to working closely with Carianne, Greg, Guy, and their incredible team.”
In making the announcement, WCM Co-Chair and COO, Carianne Marshall, and Co-Chair and CEO, Guy Moot, said: “Tom Petty’s music is woven into the fabric of our lives, not just across America, but around the world. He captured the full range and resilience of the human spirit in songs about freedom and dreams, outcasts and rebels, relationships and heartbreak, the personal and the universal. Tom’s unmistakable sound and lyrics remain as timeless and vital today as ever, and all of us at Warner Chappell Music are honored to be joining with his estate to help amplify his extraordinary legacy on a global scale. Their work in recent years has already laid an incredible foundation, and we’re very excited to be partnering with such an innovative and forward-thinking team.”
WCM SVP, A&R and Catalogue, Greg Sowders added: “This landmark new deal spans 40 years of Tom’s hugely influential and much-loved songs. The depth and breadth of his catalog is exceptional, including 15 top ten albums and an incredible stream of rock classics. Tom was a born storyteller and he turned life experiences, both good and bad, into songs of extraordinary power and emotion that continue to captivate millions of fans. Tom Petty and his songs are one of the reasons I became a musician and publisher. The whole team is looking forward to partnering with his estate to ensure that his music not only endures but that its impact continues to grow for many years to come.”
-
Rihanna becomes the face of Dior’s J’Adore fragrance
[media-credit name=”Instagram” link=”https://www.instagram.com/p/C8XHsxkupyg/?img_index=1″ width=821 align=”center”]
[/media-credit]Rihanna, the Bajan billionaire with power and influence, has officially announced that she is the face of Dior J’Adore. Her inaugural campaign launches this September “in a bid to reinvigorate the flagship fragrance range,” according to Business of Fashion. Everyone on her social media profiles is asking for the album, but I think if she is to drop one, it would be a surprise release or when we all least expect it. She has not announced her retirement, so we all have hope.
[media-credit name=”Instagram” link=”https://www.instagram.com/p/C8XHsxkupyg/?img_index=2″ width=822 align=”center”]
[/media-credit]
-
Introducing L’Alliance New York
The French Institute Alliance Française, FIAF, has a new name and brand identity, and exciting updates to our language and cultural programmes
[media-credit name=”Courtesy” width=900 align=”center”]
[/media-credit]The French Institute Alliance Française, FIAF, is pleased to announce the launch of a new name and brand identity, along with upcoming arts and cultural programmes and news, including details of the annual Bastille Day celebration. Starting today, FIAF will be known as L’Alliance New York. While our name and look are changing, the core values of our organisation remain steadfast. L’Alliance New York continues to be part of the global Alliance Française network, which comprises over 834 cultural and language centers in 131 countries, and we will maintain and expand upon our tradition of offering top-tier French language classes and artistic programming that reflect the rich diversity of francophone cultures. Since our inception over 125 years ago, our organisation and its audience have evolved significantly. In 2022, L’Alliance New York welcomed a new President, Tatyana Franck, and just last fall named Violaine Huisman as Artistic Director. With the emergence of this new leadership it is time to modernise and realign our mission and vision: to serve as the home of francophone cultures and French language, a beacon from New York to the world.
L’Alliance New York President Tatyana Franck explains, “Over the past 125 years, our organisation has taught French to hundreds of thousands of students of all ages in New York City, Montclair and online. We’ve welcomed luminaries from the worlds of art, culture, philosophy, literature, and business, presented renowned artworks in our gallery, and shared francophone cinema and theater masterpieces with you in Florence Gould Hall, which today becomes Florence Gould Theater. As we look back at all we’ve accomplished, and all the moments shared with you, the future looks even brighter. Our new name and visual identity symbolise our dedication to innovation, growth, and inclusivity, enabling us to better connect with our community.” Franck continues, “It’s been a thrill to see that our mission and programs resonate with so many. L’Alliance’s ability to serve an ever-growing community is made possible by the generosity of our many supporters. The first phase of a landmark fundraising campaign, ‘L’Alliance 125,’ has raised $9M thanks to the precious support of our renewed Board of Trustees and leadership gifts from The Florence Gould Foundation, and The Stephen and Amandine Freidheim Foundation. We are extremely grateful to those who have given their early support of our new vision for L’Alliance”, says Franck. “
I look forward to welcoming you to L’Alliance New York at our annual Bastille Day celebration on Sunday, July 14!”
Along with our new name, we also are launching a brand-new website, which will include a more user-friendly interface, improved class search pages, and a weekly blog with articles on subjects ranging from culture to food to French language tips. We’re also thrilled to share the news that our eigth floor event space, Le Skyroom, has been renovated. Improvements to the space include new French white oak hardwood floors, micro-cement kitchen floors and cork countertops, updated lighting, and newly painted walls including a painted projection wall.
Continuing our tradition of being NYC’s destination for French cinema, Jake Perlin has joined L’Alliance New York as our new film curator. Over the last twenty years, Perlin has been Associate Film Programmer at BAM and Curator-at-Large at Lincoln Center, before becoming the Founding Artistic Director of Metrograph. He’s also a film distributor (Film Desk, specialising in re-releases by filmmakers), and publisher (Film Desk Books, including Cocteau’s Diary of a Film and Duras/Godard Dialogues). Perlin has a special connection with L’Alliance New York, having co-programmed numerous series with Marie Losier in the early-2000s, and as a longtime collaborator with past curator Delphine Selles-Alvarez. His contributions to the field have been recognised with prestigious honours, including being named Chevalier de l’Ordre des Arts et des Lettres by the French government in 2018. Perlin’s first L’Alliance series of film curation will begin in September 2024 with CinéSalon.
L’Alliance New York has gone through many changes, evolving with the times and with our expanding audience as the interest and use of the French language increases (French is currently the fifth most widely spoken language in the world and is on track to be the second most spoken language in the world by 2050). In response to the increasing demand to learn French, L’Alliance expanded to Montclair, New Jersey, in 2012. After ten years of success with their French-immersion preschool model at L’Alliance New York’s Manhattan Campus, L’Alliance will open a second preschool this fall in Montclair. At the same time, they will also be introducing classes for children ages 12-24 months. In addition to the expansions in Montclair, starting in September, L’Alliance New York’s Language Center is also expanding its offering by partnering with the Centre National d’Enseignement à Distance (CNED), which will provide children and families the opportunity to formally follow the grade-appropriate French track and validate their language skills with the CNED at the end of each school year. CNED will be a major benefit to the francophone expat community.
In addition to children and teen classes, we continue to offer camps, special workshops, and international trips. L’Alliance also remains one of the top centres in the United States. for providing official French certification exams (DELF, DALF, TCF, TEF, and DAEFLE), which certify your French proficiency for school records, university applications, career development, immigration purposes, and more. With these new additions, L’Alliance remains committed to offering the best fully immersive French classes taught by native French-speaking instructors, catering to all ages and levels. Our classes are available in-person at our Manhattan and Montclair locations, as well as online, and in private, semi-private, and corporate formats.
-
MTN Rwanda named official digital partner of the 2024 Basketball Africa League Playoffs and Finals
MTN Rwanda will enhance the digital experience for BAL fans throughout league’s Playoffs and Finals
[media-credit name=”Photo: Courtesy of MTN” width=960 align=”center”]
[/media-credit]The Basketball Africa League (BAL) and MTN Rwandacell Plc (MTN Rwanda), a market leader in mobile telecommunications in Rwanda, today announced a collaboration that makes MTN Rwanda the Official Digital Partner of the 2024 BAL Playoffs and Finals.
The collaboration will see MTN Rwanda enhance the digital experience for BAL fans throughout the Playoffs and Finals taking place this week at BK Arena in Kigali through promotions, sweepstakes, and access to Ayoba, an all-in-one free app developed by MTN that offers free instant messaging; voice and video calling; sports, fashion, food, and entertainment news; games; and other content. MTN Rwanda customers will also have access to BAL content on Ayoba, including highlight packages and episodes of ‘BAL Daily’, a magazine programme produced by the league featuring highlights of the games and surrounding events, interviews with players and coaches, and analysis from BAL commentators and other personalities.
“Our collaboration with MTN will bring Rwanda’s passionate Basketball Africa League fanbase even closer to the excitement of the BAL Playoffs and Finals”, said BAL President Amadou Gallo Fall. “As a pan-African mobile telecommunications brand deeply rooted on the continent, MTN has been instrumental in providing enriched experiences for its customers in Africa. We have a shared ambition to empowering communities, driving innovation, and building a sustainable ecosystem for long-term growth. We look forward to working together to extend this impact to BAL fans in Rwanda.”
“We are thrilled to work with the BAL as their official digital partner”, said MTN Rwanda CEO Officer Mapula Bodibe. “Our customers can look forward to an unforgettable showcase of talent. As a token of appreciation, we will be giving out free tickets to our valued customers, so keep an eye out on our social media platforms for the giveaway. Additionally, BAL attendees will also receive a 35% discount when they pay for their tickets via MoMo. This collaboration reflects our commitment to supporting initiatives that unite communities and empower Rwandan youth, fostering national unity.”
MTN Rwanda joins the BAL’s roster of partners that also includes Foundational Partners Rwanda Development Board, NIKE, Jordan Brand, and Wilson, as well as marketing partners Afreximbank, Bank of Kigali, Castle Lite, Hennessy, and RwandAir.
The 2024 BAL Playoffs and Finals will continue on Wednesday, May 29 with two semifinals games. In the first game, Rivers Hoopers (Nigeria) will take on Al Ahly Ly (Libya) at 5 PM CAT. In the second game, Petro de Luanda (Angola) will face Cape Town Tigers (South Africa) at 8:00 PM CAT. The complete game schedule is available at BAL.NBA.com and will culminate with the 2024 BAL Finals on June 1 at 4:00 PM CAT. Tickets for the Playoffs and Finals are on sale now at bal.nba.com and ticqet.rw.
-
The Home Depot and Instacart announce nationwide partnership, offering same-day delivery
The world’s largest home improvement retailer now offers delivery in as fast as an hour.
[media-credit name=”Instacart” link=”https://www.instacart.com/company/updates/carrot-evolution-a-new-brand-identity” width=1000 align=”center”]
[/media-credit]Instacart (Nasdaq: CART), the leading grocery technology company in North America, and The Home Depot (NYSE: HD), the world’s largest home improvement retailer, announced a nationwide partnership to offer same-day delivery in as fast as an hour from nearly 2000 store locations. Customers can now order a wide range of home improvement items on Instacart’s platform – from garden essentials and building supplies to light fixtures – and have them rapidly delivered directly to their doorstep.
The Home Depot is focused on improving the interconnected shopping experience for its customers and following a successful pilot with Instacart earlier this year, is expanding the partnership nationwide. The service also includes Instacart’s Big & Bulky fulfillment solution, which ensures same-day and scheduled deliveries for heavy items up to sixty pounds, such as grills, ladders, large boxes, and more.
“Our brick-and-mortar stores are foundational to The Home Depot, and expanding our e-commerce capabilities is a key part of our ongoing efforts to deliver a seamless interconnected experience,” said The Home Depot’s Jordan Broggi, President – Online. “By supplementing our existing same-day and next-day delivery options on homedepot.com with Instacart’s fast and convenient shopper experience, we’re increasing flexibility for our customers to meet them no matter how they choose to shop.”
“We’re excited to broaden our partnership with The Home Depot, further extending our selection beyond grocery while boosting their e-commerce capabilities,” said Blake Wallace, Senior Director of Retail Partnerships at Instacart. “As a marketplace and delivery partner to The Home Depot, our partnership simplifies access to essential home improvement products, ranging from household appliances like microwaves and vacuums to everyday products like cleaning supplies or gardening tools, allowing The Home Depot to serve their customers more effectively with delivery in as fast as an hour.”
-
David Beckham to promote Alibaba’s AliExpress for more global sales, launching campaign during UEFA tournament
The goal? Apparently, “to sell cheap made-in-China goods to the world.”
[media-credit name=”Instagram” link=”https://www.instagram.com/p/C6WQsyBI-zE/?hl=en” width=819 align=”center”]
[/media-credit]On Monday, May 27, Reuters reported that Chinese tip-top retailer Ali Baba struck a deal with David Beckham to attract more global sales for its AliExpress component. The former England soccer captain will be a brand ambassador to compete aggressively against Temu. Reportedly, an advertisement campaign featuring Beckham will go live simultaneously with the UEFA tournament and encourage consumers.
-
Dinner at Populares, Alphabet City’s best new Mexican restaurant: Review
Last week, a day after Cinco de Mayo, Populares hosted GRUNGECAKE’s party of three for a tasty dinner around 5 PM. After we were seated near one of the paintings, the menus came to the table. As one of us went to the restroom, I ordered the elote, comprised of grilled corn on the cob, chipotle mayo, cotija cheese and gunpowder. It was off of the cob, fresh, juicy, hot, and bursting with rich, festive flavour. Each mouthwatering bite of the crisp chips and guacamole made of serrano, cilantro, onion and lime left an impression on us. The ceviche serves with the “catch of the day”, avocado, lime, grapefruit, cucumbers and red onion. Based on the ceviche I ingested in Los Angeles many years ago, it tastes the way I hoped: citrusy, and the onions cut the seafood tang. It was good, but I was getting full. So, I took a few bites and left it alone. I was the only one at the table who ate seafood. Therefore, I slowed my intake and gracefully bowed out with the Baja fish tacos and grilled shrimp, which was a tad too salty. On a blue plate, the roasted half-chicken mezcal made its grand entrance. I had a bite with the rice. I preferred the chicken meal alone because the rice had an aftertaste. The menu didn’t show the rice’s ingredients, so I can’t tell you how they prepared it.
Thank you to Populares for yesterday’s dinner 🍽️ I’ll share more about our experience via @GRUNGECAKE 🗽 https://t.co/ElLBerxyQY pic.twitter.com/djzxqB1sW0
— Richardine Bartee (@THEYAMS) May 7, 2024
https://platform.twitter.com/widgets.js
To eat, we had elote ($11), guacamole ($16), grilled shrimp ($8), ceviche ($19), Baja fish tacos ($8), and tried the roasted half-chicken mezcal ($25). The vegetarian among us ordered the cauliflower tacos ($6). I ordered the grilled skirt steak ($28) and short ribs birria tacos ($7) to-go, but my brother was hungry, so I gave them to him instead. He is a Liberian man in his forties with an exquisite palate as a professional cook who thought it was well-made.
To drink, I had red wine (Mision-Tempranillo from Santo Tomas, Mexico, $14), water, and a hibiscus aqua fresca made by their in-house mixologist, Fernando Lozano. The rest of our party delighted in the refreshing margaritas (Classic Margs, $16). After absorption, the gentleman who served us showed me around. I saw the private dinner area at the back of the restaurant and the backyard, promised to be up and running as soon as possible. If the management had it their way, it would have been open to the public this year, but there’s always 2025.
[media-credit name=”Photo: Courtesy of Populares” width=1000 align=”center”]
[/media-credit]I noted how clean and relaxing the atmosphere was, and as an art school student, I adored the decorative ceiling and illustrative paintings on the wall. When we arrived, it wasn’t marked how to enter the restaurant, so we went through the wrong door. We’ve added a guide, which may help you to find it easily when it’s time to have your experience.
As accurately described on the website, it is a new modern boutique restaurant, taqueria, and bar located in the East Village of Manhattan. Populares, located in Alaphabet City at 51 Ave B, Manhattan, NY 10009; the telephone number is +1 (212) 777-3912. Make a reservation through the website to enjoy authentic Mexican food with a modern twist.