#5NewVideos to get you through the week 42 (Totally Mild, St Beauty)

St Beauty
Photo: Opening Ceremony

Totally Mild – From One Another (Submission)

From what started out to be a solo project, Totally Mild is now a quartet featuring dainty vocal work by its lead singer and founding member of the band, Elizabeth Mitchell. The visual reminds me of New York, its diversity, and how we’re able to come across different kinds of people with various stories. It’s ironic how we could all coexist in a single space and deal with different emotions. The single is from their new album: Her. Watch the painstakingly honest video below.


Zaena Morisho – Kotika Ngaite (Submission)

Los Angeles-based recording artist, Zaena Morisho, released the English-Lingala track, “Kotika Ngaite” late last year. Morisha was born in the Democratic Republic of the Congo; raised in Houston, Texas. Watch the video featuring the beautiful African prints, light choreography, and matching jewellery.


St Beauty – Not Discuss It (Personal)

Beauty is their name. Steamy and sweet, St Beauty entered a kaleidoscopic alternate universe to complete the “Not Discuss It” audio. I enjoyed how the creative team were able to replicate a dream world that complements the brown skin of the woman in the duo: St Beauty. Alex Belle and Isis Valentino are based in Atlanta. Personally, I’d like to see them enter more mainstream spaces—as I think it is appropriate.


Born Lion – Slowly Sinking (Submission)

Are you ready for the rest of your life? Australia’s Born Lion’s “Slowly Sinking” has the power to make the irresponsible want to leap into responsibility.


Sol – If You Don’t Call (Personal)

Taking inspiration from boy bands from our entertainment past, Seattle, Washington-native rapper Sol shares the official video for “If You Don’t Call”. The song speaks to those we’ve grown apart from—letting them know that we’ve moved on for the better. Based on several famous people’s stories from around the world, one thing is for sure: Many old friends will try to rekindle the relationship. Watch the new video for the song.


Aaron Taos – Amazing (Submission) (Bonus)

In a well-directed film, Aaron Taos’ music video for “Amazing” shows the many sides of a delivery man working in New York City.


OC – New Dawn (Submission) (Bonus)

We feel like this is how older men in the game are supposed to sound. We’re impressed with OC’s message, his choice of topics, and his beat selection. Watch the new video for “New Dawn” now. It features a sample from Nina Simone’s popular show tune, “Feeling Good”—first performed in 1964.


Written by Richardine Bartee

Her unprejudiced love for people, the arts, and business have taken her this far. Join Richardine on her journey as she writes history into existence, one article at a time. Richardine is a member of the Recording Academy/GRAMMYs, and a GRAMMY U Mentor. She is the North American Press Agent and US Business Manager for Oxlade and contributes to BET.com; Director of Content for Duke Concept; Follow her on Instagram and Twitter.

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