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Smurf Happens: A Short Review on New York’s Smurfs 2 Screening Party

Smurf happens… a short review about Smurfs 2

I’ve always loved the Smurfs. For as far as my memory allows, they were always around. Those fun-loving, good-spirited and true blue creatures made you feel good and happy to be who you were — as a kid — and honorably, I still do. I had Smurf figurines, sang along to the theme song and thought it was “cool to be blue”. Perhaps, that’s where my love for Blue’s Clues stemmed but that’s another story for another time.

A short time ago, an email invitation to both screening parties in Los Angeles and New York appeared in my inbox. I couldn’t believe it!

Before thanking whomever and wanting to reply to confirm, I shared the great news with my family! Among them were 11-year-old and 13-year-old boys who heard the news and immediately asked if they could come, too. Thankfully, I was encouraged to bring the kids.

Before you know it, we entered the Sony building on Madison Avenue in New York City, and all I could think was “Man, this place is huge!” Sony takes up an entire Manhattan block and its building is so many floors high… I couldn’t tell you. If you’re ever in New York City, you should visit. It’s beautiful! When we arrived, we saw flashing promotional lights beaming from the ceiling in the elevator area of the main lobby. No one was at the security desk but a security guard stood by the elevators. We walked up to her and necessitated, “We want to get to the seventh floor. Which elevator should we take?”

“Take this to the Sky Lobby”, she replied “and when you get there, ask someone to show you to the seventh floor.”

Right away, I felt like was in a [James] Bond movie. I looked at the boys to confirm and their faces were in amazement just like mine. Moments later, we entered the elevator. It was golden and the doors resembled bullets. It was ornate decor for sure. Surprisingly, there was a “Sky Lobby” button. In fact, you couldn’t go anywhere else. Numbers were not available on the elevator menu. At that moment, it seemed like the Sky Lobby was the “median” of the building — and it was. Everyone: Employees, and guests all seemed to “check-in” there.

“Perhaps, that’s the good reason for no one being at the security desk when we walked in”, I thought.

We were seated and asked to wait for our publicist to come and give further details. We did. We arrived an hour earlier than we were scheduled, so we took notes about our experiences and played video games on our mobile devices. Some minutes to the hour, our publicist showed up and told us to walk to the left and get the elevator to the seventh floor. We were so eager and so ready for the experience. When we exited the elevator, to our right we saw the official Smurfs 2 movie poster that was advertised in my email invitation. We smiled so hard. Subsequently, the boys took pictures of it and Smurfy atmosphere that was created for the event. It was special.

From the stairway to the screening room, the venue was strategically and handsomely covered with Smurf interior decorations. More specifically, balloons and posters, party utensils and party hats, coloring books, video games — oh, and there were tons of food! There was a delicious variety of things to eat.

Some things on the menu included: Chicken tenders, hot dogs, hamburgers, mozzarella sticks and pizza! On the dessert table, laid fruits you’d find in fruit salads, and blue and red cupcakes from Crumbs, one of New York City’s finest cupcake suppliers and to put the icing on the cake, Smurfette and Papa Smurf were there! I think I was more excited than the children. I took a picture with them! See:

At the end of the movie, the boys were given goodie bags that had so many amazing gifts in it. When we walked in, a staff member asked for the boys’ names. Their bags had their first and last names affixed to the bag. Take a look at my faves:

Smurf stickers

Overall, the kids and I had a really good experience and we really enjoyed the movie. The movie is funny, and there’s a something in it for everyone. Parents, I assure you that you will forget it is a kid’s movie. You’ll start to feel like it’s talking to you. I know you’ll enjoy watching The Smurfs 2 as much as I did. Especially, because I have a new Smurfette toy!

Next Wednesday (July 31), The Smurfs 2 will be in theaters all over the country. Check your local theaters for showtimes.

Written by Richardine Bartee

Her unprejudiced love for people, the arts, and business have taken her this far. Join Richardine on her journey as she writes history into existence, one article at a time. Richardine is a member of the Recording Academy/GRAMMYs, and a GRAMMY U Mentor. She is the Director of Content for Duke Concept; Bartee is an Entertainment Creator for Google Web Stories. Follow her on Instagram and Twitter.