Watch Nigerian star Simi’s video for ‘No Longer Beneficial’

Larger-than-life Nigerian singer Simi sings about friends with benefits no longer being beneficial. Ouch, talk about a healthy dosage of realness. From the Bantu knots to the glimmering jewellery, she hits the stage in style to further bury any feelings he might have had with the line, “It was good while it lasted”. As you take time to swallow all of the words she delivers, think about how you’re going to do your best not to be this guy. Check out the visual below.


Written by Richardine Bartee

Her unprejudiced love for people, the arts, and business have taken her this far. Join Richardine on her journey as she writes history into existence, one article at a time. Richardine is a member of the Recording Academy/GRAMMYs, and a GRAMMY U Mentor. She is the Director of Content for Duke Concept.