Song of the Day: ‘Flow’ by Runtown

Name: Runtown
Representing: Enugu, Nigeria
Genre: Afrobeats/Afro-Fusion/Alté
For fans of: Wizkid, Odunsi (The Engine)
Single from: N/A
Produced by: Marcel Akunwata/Blaise Beatz
Song of the Day: January 16, 2025
Label(s): Soundgod Music

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A week ago, on his Instagram, with more than three million followers, Runtown announced that his next release, ‘End a Man’, would arrive soon.

Three weeks ago, Nigeria’s legendary musical superstar Runtown unveiled the official music video for his hypnotic track ‘Flow’, which epitomises his signature sound. In the engaging clip featuring stunning visuals that blend modern aesthetics with cultural elements, the ‘Mad Over You’ creator shares what appears to be a personal jewellery collection of crosses, some rings, a classic Benz truck, and the highlighting of Japanese fashion designer Jun Takahashi’s book—which isn’t a surprise as Runtown studied Fashion Management in New York City, has been in high fashion circles and has a unique fashion choice and style. For the remainder of the picture, the Afro-Fusion/Alté pioneer delights in smoking, enjoying the company of his friends, and singing about the various worldly things that try to command his attention.

[youtube=https://www.youtube.com/watch?v=PHjMOmg_AZw&h=315]

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‘Flow’ continues Runtown’s streak of releasing emotionally resonant and danceable hits, reinforcing his position as one of Africa’s leading musical talents. Watch the music video above to witness his immaculate SoundGod branding and lifestyle.