Rap Genius: Name Change, Raising $40M And Launching Embeddable Annotations

Yesterday was one of the biggest days in Rap Genius history. As Techcrunch reports, Genius (formerly Rap Genius) “made three big moves today to further its goal to annotate the world.” Officially just, the platform is ready to do what it’s mission (since launching as a rap lyric website) has always been “to annotate the world”. See more below details from Josh Constine’s article:

[quote]Genius‘ big new investor Gilbert is the founder and chairman of Rock Ventures and Quicken Loans, plus the majority owner of the NBA’s Cleveland Cavaliers. He’s know to many as a champion of Detroit’s rebirth.

The new funding brings Genius to $56.8 million in total, which it plans to spend hiring engineers, designers, and community leaders. The new Genius name will make it more accessible and intelligible to communities reading and writing annotations outside of rap. And the new self-serve embeddable annotations will give it a powerful way to gain widespread exposure while helping news sites and more offer a unique format for sharing information.[/quote]

Continue reading the full story on TechCrunch.

Written by Manny King John

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