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Phoenix artist Jaywop shares official visual for ‘Big Bad’: Watch

Shortly after his vehicle breaks down in the middle of nowhere, he sits and performs the words to the song. Bringing the lyrics to life, Phoenix artist Jaywop demonstrates what loneliness looks like in his visual for ‘Big Bad’. A car, the only car on the road, won’t stop for him, and he is left to walk to the nearest gas station. We don’t have a clue how far out it is, but we know it is not within plain view. Sometimes, that’s how life is: In deepest and darkest and loneliest moments, you will not be able to depend on anyone. You have to walk for miles by yourself to get to a gas station or the next phase of life. Your survival is your responsibility. Watch the video below.


Written by Richardine Bartee

Her unprejudiced love for people, the arts, and business have taken her this far. Join Richardine on her journey as she writes history into existence, one article at a time. Richardine is a member of the Recording Academy/GRAMMYs, and a GRAMMY U Mentor. She is part of the Complex Day Ones, an exclusive community to help make the Complex experiences even better.