Photo: Courtesy of Casio America, Inc

A 90s wet dream: Casio brings back Baby-G timepieces


Add some nostalgia to your wardrobe this Summer with Baby-G’s latest additions to the popular BG-169 collection. The two new models, the BG169R-2C (light blue) and BG169R-4E (light pink), include translucent bodies and bands with a matte finish in bright colours.

The timepieces reflect a unique neo-retro theme, featuring pop colours inspired by the games, music players, and cassettes of the 1990s. The BG169R-2C comes in a translucent blue with orange accents, while the BG169R-4E comes in a translucent pink with red accents. Whenever on the go, the BG-169 models provide a stylish addition to your wardrobe and include functional features to make the most of your summer activities.

Features include:

Water resistance up to 200 meters
Shock resistance
EL Backlight
World Time (29TZ/ 30Cities)
5 Daily Alarms
1/100th Second Stopwatch
Countdown Timer
The BG169R-2C and BG169R-4E retail for $79 USD, and are available now for select jewellers,, and the G-SHOCK Soho store. For more information about the Baby-G brand, please visit the following website.

About BABY-G

Casio’s female timepiece brand, BABY-G, was created as a counterpart to its “big brother” G-SHOCK in 1994. The brand exemplifies the meeting of fashion and function for the vibrant, active woman with watches that are stylish, bold, tough and chic. Equipped with the same great functionality that G-SHOCK is known for, BABY-G timepieces are shock and water resistant with multiple daily alarms and stopwatch functions. The brand has partnered with some of the hottest names in music, fashion and pop culture on standout watch collaborations including Ke$ha, Rebecca Minkoff, Joyrich and Married To The Mob. For additional information on Casio’s BABY-G line of timepieces, please visit the following website.

About Casio America, Inc.

Casio America, Inc., Dover, New Jersey, is the US subsidiary of Casio Computer Co, Ltd, Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit the following website.

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